The Doobie Brothers, Rolling Stones and others have wines bearing their names and LandShark Beer has been a successful branding enterprise of the Jimmy Buffett Margaritaville empire. Def Leppard front man Joe Elliott gets in the spirits with the introduction of a beer named in his honor.  You'll have to travel to Ireland for a pint of the pilsner style brew, which is being brewed by The Porterhouse for sale in their pubs.  Elliott says choosing beer over wine was easy for him, noting, 'Beer or lager seem to be the drink of choice at nearly every gig I've ever played', and calling the idea of a wine with his name on it '...not very Rock and Roll'.  We'll drink to that.
ClassicRockMagazine.com

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